The Reindeer Challenge is a month-long exercise challenge which takes place in the lead up to Christmas Day. The aim is to help keep people stay motivated and active during the colder seasons when exercise levels may be lower. 

Participants choose their form of exercise (walk, run or kayak) and set their overall distance goal in kilometres, which they must complete within the month. An advent calendar of exercises is also provided, giving participants a set of exercises to complete each day.

Video tutorials of each exercise are provided and participants are in for a chance to win prizes once they reach their distance goal.